Figure out what to build, before you build it.
Most SiteLyft engagements start here. Audits, GTM planning, working sessions — sized to your timeline and your decision. We'd rather talk you out of the wrong investment than collect a retainer to build it.
A big-budget mistake costs more than a small-budget audit.
The cheapest part of any growth investment is the conversation that decides what to build. We've seen too many teams spend $40K on the wrong website, $50K on the wrong outbound campaign, $100K on the wrong launch. Strategy upfront pays for itself many times over.
We'd rather talk you out of the wrong investment than collect a retainer to build it.
This is the entry point for most clients — and the place we earn the right to do everything else.
Three formats. Pick the one that fits the question.
Growth Audit
Top-to-bottom review of your current site, content, outbound, and analytics. We identify the highest-leverage moves you can make in the next 90 days — and the ones to ignore.
- Current state map (site, channels, conversion funnel)
- Prioritized 90-day move list
- Estimated ROI per move
- Recorded debrief presentation
GTM Planning
Build the go-to-market plan for a new product, segment, or geography. We work shoulder-to-shoulder with your team to define ICP, messaging, channels, and the first 90 days of execution.
- ICP and persona deep-dive
- Messaging framework + positioning
- Channel strategy (paid, organic, outbound, partner)
- 90-day execution plan with owners + dates
Working Session
Bring a specific problem. We bring the framework. Designed for teams that want to make a decision fast and walk out with a one-page action plan instead of a 40-slide deck.
- Pre-session brief and prep questions
- Facilitated session (in person or virtual)
- One-page decision document
- 30-day check-in
Scoped per engagement.
Audit and Working Session engagements are flat-fee. GTM Planning is scoped after the first call based on team size and timeline. We never bill hours — every engagement has a fixed scope, a fixed price, and a fixed deliverable.